a-emotional light: with you wherever you go

Visit the A-Team at Light! Design Expo for your chance to win Hipatia: a versatile, outdoor-friendly, portable lamp for lighting your most magical nights.


One lucky Light! Design Expo attendee will walk away with a free Hipatia courtesy of a-emotional light. This IP64 portable lamp can be carried by hand, placed on the ground, hung from a branch or placed on a table–it’s suitable for outdoor use, so the possibilities are endless.

Named for the Greek philosopher Hipatia, a-emotional light’s first portable lamp is an homage to science, mathematics, innovation and exploration. Like all other a-emotional light fixtures, Hipatia is handmade in Spain using high-quality, sustainable materials.

Light! Design Expo a-emotional light Giveaway

Product: Hipatia
Portable LED lamp for indoor/outdoor use. Charged via USB cable-powered induction charging base. Painted stainless steel shade. Includes remote control, USB cable, USB charger and charging base.
Battery Life: 8-10 hours

Product Specifications.

How To Win It

Those registered to attend the free Light! Design Expo tradeshow on 7/21 are invited to visit us at booth 131 to enter our Extraordinary Lamp Giveaway. Once you check in at Archetype’s booth, you’ll have the opportunity to increase your odds of winning by engaging with the word-class lineup of lighting brands on display in Archetype’s block at the expo.

We’ll draw winners throughout the week following Light! Design Expo and will contact each via email to claim their prizes and indicate their preferred shipping address.

Hipatia isn’t the only extraordinary lamp we’ll be giving away. Learn more here.

Only those who attend Light! Design Expo on 7/21 will have the opportunity to participate. Light! Design Expo registration is free, but it’s required. Sign up here.

If you’re a trade professional attending the show, we encourage you to watch your inbox for emails from Archetype leading up to the tradeshow. There are more surprises in store, and we don’t want you to miss them! If you’re not already on our mailing list, please sign up here.

Meet the new a-emotional light at Light! Design Expo

Formerly known as a by arturo alvarez, a-emotional light has a new brand that captures the team’s commitment to evolution, experimentation and design that evokes emotion.

Inspired by the sea and terrain surrounding their home in Galicia, Spain, the a-emotional light team is known for creating poetic, ethereal lamps that ground the observer in nature and the elements. Everything that a-emotional light produces is handmade using high-quality, environmentally sustainable materials.

The team has spent the last year-and-a-half rolling out new designs and product options at a staggering speed, all while maintaining the commitment to quality and craftsmanship that has gained them such a loyal following. They recently launched a number of outdoor-rated IP64 options, followed by several entirely new collections.

At Light! Design Expo, a-emotional light will be highlighting the new CAMBO, INN and LEA collections plus the recent ONN collection.

With its distinct, ethereal look and constant evolution, this brand is both modern and delicate. Their handmade pieces have timeless appeal are are right at home in hotels, fine dining establishments, commercial settings, high-end residences and other elegant Northern California spaces.

Ready to bring these extraordinary, made-to-order pieces to your next project? Contact us for additional product information, specifications support, quotes and more.

Archetype will be at Pier 27 with a-emotional light plus a diverse array of additional innovators in the word of light from 11:30am until 8pm on Thursday, 7/21. The magic starts when you check in with Archetype at booth 131. Learn more here.

More About Light! Design Expo

IES San Francisco’s 2022 Light! Design Expo is the place for California’s AEC professionals to experience all things new, innovative and extraordinary in light. During the expo, you’ll enjoy a full day of lighting displays and seminars carefully curated for the region’s architecture, design and construction community. Registration is free (and required), and it comes with free food, free CEU opportunities, and exposure to 140 lighting exhibitors who will be showcasing their most innovative products all throughout the day. It all happens on 7/21 from 11:30am-8pm at Pier 27 in San Francisco.


About Archetype

Archetype Lighting is a San Francisco-based manufacturers representative that connects Northern California and Hawaii’s professional trade communities with extraordinary lighting brands from around the globe. See our line card for a list of our extraordinary brands.

Win a Portable B.lux Kup Camp at Light! Design Expo

Visit the A-Team at Light! Design Expo for your chance to win this oh-so-chic, delightfully modern rechargeable B.lux lamp.


One lucky Light! Design Expo attendee will walk away with a free Kup Camp portable lamp courtesy of IM Design Concepts and B.lux. This modern handheld LED lamp is based on the B.lux Kup collection by Tim Brauns.

Light! Design Expo B.lux Giveaway

Product: Kup Camp Gold
Color: Gold
Portable, charged via USB cable.
Dimmable LED lamp with an opal glass sphere.
Designed by Tim Brauns.

Product Specifications.

How To Win It

Those registered to attend the free Light! Design Expo tradeshow on 7/21 are invited to visit us at booth 131 to enter our Extraordinary Lamp Giveaway. Once you check in at Archetype’s booth, you’ll have the opportunity to increase your odds of winning by engaging with the word-class lineup of lighting brands on display in Archetype’s block at the expo.

We’ll draw winners throughout the week following Light! Design Expo and will contact each via email to claim their prizes and indicate their preferred shipping address.

The Kup Camp isn’t the only extraordinary lamp we’ll be giving away. Learn more here.

Only those who attend Light! Design Expo on 7/21 will have the opportunity to participate. Light! Design Expo registration is free, but it’s required. Sign up here.

If you’re a trade professional attending the show, we encourage you to watch your inbox for emails from Archetype leading up to the tradeshow. There are more surprises in store, and we don’t want you to miss them! If you’re not already on our mailing list, please sign up here.

Experience B.lux at Light! Design Expo

B.lux is a European lighting collective known for its modern, clean and playful architectural, decorative and exterior luminaires. IM Design Concepts will be joining us at Light! Design Expo to share some of the line’s greatest hits, including fixtures from the Aspen, C_Ball and Frame collections. They’ll also be showing off a product from the new Bowee collection by German designer Werner Aisslinger.

This brand’s fun, customizable systems, loads of finish color options and overall playful mid-century modern aesthetic make it a perfect fit for your home lighting, commercial interior, office campus and hospitality design projects. We’ve found that B.lux is a favorite among local architects who specialize in Silicon Valley tech campuses and high-end office buildings, but these fixtures are equally well-suited for hotels, wineries, high-end homes and so much more.

Already convinced? Whether you’re planning to join us at Light! Design Expo or not, we’re here to help you bring B.lux to spaces in Northern California and Hawaii. Contact us for additional product information, specifications support, quotes and more.

Archetype will be at Pier 27 with B.lux plus a diverse array of additional innovators in the word of light from 11:30am until 8pm on Thursday, 7/21. The magic starts when you check in with Archetype at booth 131. Learn more here.

More About Light! Design Expo

IES San Francisco’s 2022 Light! Design Expo is the place for California’s AEC professionals to experience all things new, innovative and extraordinary in light. During the expo, you’ll enjoy a full day of lighting displays and seminars carefully curated for the region’s architecture, design and construction community. Registration is free (and required), and it comes with free food, free CEU opportunities, and exposure to 140 lighting exhibitors who will be showcasing their most innovative products all throughout the day. It all happens on 7/21 from 11:30am-8pm at Pier 27 in San Francisco.


About Archetype

Archetype Lighting is a San Francisco-based manufacturers representative that connects Northern California and Hawaii’s professional trade communities with extraordinary lighting brands from around the globe. See our line card for a list of our extraordinary brands.

Own an Award-Winning Yoru, Courtesy of Jokerlight

The 2022 Red Dot Design Award-winning Arkoslight Yoru portable lamp hasn’t hit the United States market. Here’s your chance to get your hands on one anyway.


Spanish architectural lighting brand Jokerlight is relatively new to the North American market, but their team is far from new to the design world. They’re known as Arkoslight overseas, and they’ve been producing innovative, timeless architectural lighting solutions since the 1980’s. We’re thrilled to introduce Jokerlight to the Northern California architecture, design and construction industry at Light! Design Expo on July 21st.

Jokerlight brings a number of Arkoslight’s most internationally beloved and acclaimed luminaires to the United States. Their fixtures routinely win international accolades like the coveted Red Dot Design Award. The rechargeable, portable Arkoslight Yoru lamp embodies this trait perfectly. It won a 2022 Best of the Best Red Dot Design Award, Red Dot’s highest product design award.

Though Yoru isn’t available for sale in the United States, we’re giving one away. One lucky Light! Design Expo attendee will land a FREE Yoru table lamp courtesy of Jokerlight.

Light! Design Expo Jokerlight Giveaway

Product: Arkoslight Yoru
Finish: Textured White
Battery Life: up to 50 hours
Portable, charged via USB-C cable.
Adjustable light intensity.
Solid aluminum body.
Designed by Rubén Saldaña Acle.

Product Specifications.

How To Win It

Those registered to attend the free Light! Design Expo tradeshow on 7/21 are invited to visit us at booth 131 to enter our Extraordinary Lamp Giveaway. Once you check in at Archetype’s booth, you’ll have the opportunity to increase your odds of winning by engaging with the word-class lineup of lighting brands on display in Archetype’s block at the expo.

We’ll draw winners throughout the week following Light! Design Expo and will contact each via email to claim their prizes and indicate their preferred shipping address.

Yoru isn’t the only extraordinary lamp we’ll be giving away. Learn more here.

Only those who attend Light! Design Expo on 7/21 will have the opportunity to participate. Light! Design Expo registration is free, but it’s required. Sign up here.

If you’re a trade professional attending the show, we encourage you to watch your inbox for emails from Archetype leading up to the tradeshow. There are more surprises in store, and we don’t want you to miss them! If you’re not already on our mailing list, please sign up here.

Discover Jokerlight at Light! Design Expo

The Jokerlight team understands light as a fundamental element in life, and they create technical lighting for architecture that reflects this belief. A consistent minimalist aesthetic is present throughout the line’s array of recessed fixtures, surface-mounted luminaires, and low-voltage track systems.

Jokerlight will be highlighting some of its most internationally beloved offerings at Light! Design Expo. Their 2017 iF Design Award-winning Shot Light and 2019 iF Design Award-winning Black Foster fixtures are glare-free and precise, making it near impossible to see the source of the beautiful light that the fixtures emit. They call this the ‘The Invisible Black’ effect. It must be seen to be believed, and Jokerlight will be demonstrating it at the expo.

Their low-voltage track systems are so cleverly designed and streamlined that they invite a host of sophisticated, elegant, and creative applications. The 48V system is endlessly versatile and so much fun to install. The new Minimal Track in 24V is so tiny and sleek. Its miniaturized track and components give the look of an ultrafine, minimalist line floating in space. It’s no wonder that it won a 2020 Red Dot Design Award.

Love what you see from this brand? Whether you’re planning to be at the expo or not, we’re your contact for Jokerlight inquiries in Northern California or Hawaii. Reach out for more information or to find out how to bring these and other extraordinary Jokerlight fixtures to your commercial, retail, hospitality and office design projects.

Archetype will be at Pier 27 with Jokerlight plus a diverse array of additional innovators in the word of light from 11:30am until 8pm on Thursday, 7/21. The magic starts when you check in with Archetype at booth 131. Learn more here.

More About Light! Design Expo

IES San Francisco’s 2022 Light! Design Expo is the place for California’s AEC professionals to experience all things new, innovative and extraordinary in light. During the expo, you’ll enjoy a full day of lighting displays and seminars carefully curated for the region’s architecture, design and construction community. Registration is free (and required), and it comes with free food, free CEU opportunities, and exposure to 140 lighting exhibitors who will be showcasing their most innovative products all throughout the day. It all happens on 7/21 from 11:30am-8pm at Pier 27 in San Francisco.


About Archetype

Archetype Lighting is a San Francisco-based manufacturers representative that connects Northern California and Hawaii’s professional trade communities with extraordinary lighting brands from around the globe. See our line card for a list of our extraordinary brands.

Win a Pair of Micro Spike Spots at Light! Design Expo

Illuminate your favorite potted plants and garden features with this set of sleek, discrete spikes. Visit the A Team at Light! Design Expo for a chance to win your own!


One lucky Light! Design Expo attendee will walk away with a set of two stainless steel LuxR LED Micro Spike Spots courtesy of the exterior lighting pros at Hunza/LuxR.

Light! Design Expo Hunza/LuxR Giveaway

Product: Micro Spike Spot
Material: Stainless Steel, Beam: 37˚
Color Temperature: 3000K
Giveaway set comes with power source and will be configured for “plug-and-play” use.

Product Specifications.

It’s no secret that we’re big fans of LuxR’s energy-efficient, sleekly discrete Micro Range. The series includes some of our all-time favorite compact solutions for delivering elegant outdoor glow. We can’t wait to see who takes this set home!

How To Win the Set

Those registered to attend the free Light! Design Expo tradeshow on 7/21 are invited to visit us at booth 131 to enter our Extraordinary Lamp Giveaway. Once you check in at Archetype’s booth, you’ll have the opportunity to increase your odds of winning by engaging with the word-class lineup of lighting brands on display in Archetype’s block at the expo.

We’ll draw winners throughout the week following Light! Design Expo and will contact each via email to claim their prizes and indicate their preferred shipping address.

These Micro Spike Spots aren’t the only extraordinary prize we’ll be giving away. Learn more here.

Only those who attend Light! Design Expo on 7/21 will have the opportunity to participate. Light! Design Expo registration is free, but it’s required. Sign up here.

If you’re a trade professional attending the show, we encourage you to watch your inbox for emails from Archetype leading up to the tradeshow. There are more surprises in store, and we don’t want you to miss them! If you’re not already on our mailing list, please sign up here.

Experience Hunza & LuxR LED at Light! Design Expo

New Zealand-based sister brands Hunza and LuxR LED produce high-quality, built-to-last, energy efficient luminaires suited for a wide variety of budgets and applications. Together, they offer just about everything you need to illuminate backyards, walking paths, courtyards, patios and deck areas: step lights, recessed in-grade fixtures, spot and flood lights, bollards, catenary-mount fixtures, pool and spa lights, pond lighting, and of course, loads of tools for illuminating landscape elements.

Though both brands deliver excellent products for residential, hospitality and commercial landscape design projects, Hunza’s professional lighting tools are some of the best out there for large estates, commercial campuses, resorts and complex exterior projects with specific technical lighting requirements that call for clever, innovative solutions.

The Hunza/LuxR team’s Light! Design Expo display will feature a wide variety of their most popular exterior fixtures, and they’ll be showcasing Hunza’s brand new Liquid Beam series of intelligent RBGW and tunable white luminaires featuring a solid state light beam that can be adjusted via Bluetooth using a simple app interface.

Want to learn more about the new Liquid Beam series? Whether you’re planning to join us at Light! Design Expo or not, we’re here to help you bring Hunza and LuxR to exterior environments in Northern California and Hawaii. Contact us for additional product information, specifications support, quotes and more.

Archetype will be at Pier 27 with Hunza/LuxR LED plus a diverse array of additional innovators in the word of light from 11:30am until 8pm on Thursday, 7/21. The magic starts when you check in with Archetype at booth 131. Learn more here.

More About Light! Design Expo

IES San Francisco’s 2022 Light! Design Expo is the place for California’s AEC professionals to experience all things new, innovative and extraordinary in light. During the expo, you’ll enjoy a full day of lighting displays and seminars carefully curated for the region’s architecture, design and construction community. Registration is free (and required), and it comes with free food, free CEU opportunities, and exposure to 140 lighting exhibitors who will be showcasing their most innovative products all throughout the day. It all happens on 7/21 from 11:30am-8pm at Pier 27 in San Francisco.


About Archetype

Archetype Lighting is a San Francisco-based manufacturers representative that connects Northern California and Hawaii’s professional trade communities with extraordinary lighting brands from around the globe. See our line card for a list of our extraordinary brands.

Win Kreon’s iconic Belux babycloud at Light! Design Expo

Visit the A-Team at Light! Design Expo for a chance to win a lamp designed by famed architect Frank Gehry.


Kreon’s iconic Frank Gehry-designed Belux Cloud lamps are a timelessly poetic sight to behold. These voluminous snowballs feature a paper-like fleece shade with an invisible light source at its core. We’re thrilled to announce that one lucky Light! Design Expo attendee will walk away with a free babycloud table lamp courtesy of Kreon lighting.

Kreon’s Belux babycloud, designed by Frank Gehry. View Product Specifications.

Want to bring babycloud or other Gehry-designed Belux Cloud lamps to a project in Northern California? Contact us.

How To Win It

Those registered to attend the free Light! Design Expo tradeshow on 7/21 are invited to visit us at booth 131 to enter our Extraordinary Lamp Giveaway. Once you check in at Archetype’s booth, you’ll have the opportunity to increase your odds of winning by engaging with the word-class lineup of lighting brands on display in Archetype’s block at the expo.

We’ll draw winners throughout the week following Light! Design Expo and will contact each via email to claim their prizes and indicate their preferred shipping address.

The babycloud isn’t the only extraordinary lamp we’ll be giving away. Learn more here.

Only those who attend Light! Design Expo on 7/21 will have the opportunity to participate. Light! Design Expo registration is free, but it’s required. Sign up here.

If you’re a trade professional attending the show, we encourage you to watch your inbox for emails from Archetype leading up to the tradeshow. There are more surprises in store, and we don’t want you to miss them! If you’re not already on our mailing list, please sign up here.

See the Latest from Kreon at Light! Design Expo

Belgian architectural lighting brand Kreon will be showing off three innovative new releases at Light! Design Expo.

Inti

The award-winning Inti downlight allows the designer to create different atmospheres within the same environment. It features diffused illumination and directional lighting in the same fixture, and the results are spectacular. We’re particularly excited about Inti’s applications in the hospitality sphere—these fixtures can be used to simultaneously illuminate a hallway and the numbers on each hotel room door, beautifully and without unnecessary noise. Experiencing it in real life will be sure to get the creative juices going!


More About Inti.

Stripe

Stripe’s visually interesting form factor is oozing with modern style. It’s a competitively priced fixture that you’re sure to love for hospitality, commercial and office environments. We’re particularly fond of the wall wash version.

More About Stripe.

Aplis 60

Aplis 60, the latest addition to Kreon’s Aplis family of fully recessed, directional spotlights, is a new range of round downlights with an aperture of 60mm. Aplis 60 fixed downlights and wall-wash luminaires feature a high-performance, faceted reflector for efficiency and uniformity.

Aplis 60 Specifications.

& Some Crowd-Pleasing Classics

In addition to the new releases, Kreon will be highlighting product from these two classic, beloved architectural ranges: the minimal, ultra-versatile Cana channel and the sleek, made-to-measure, quick-ship Nuit system.

Archetype will be at Pier 27 with Kreon plus a diverse array of additional innovators in the word of light from 11:30am until 8pm on Thursday, 7/21. The magic starts when you check in with Archetype at booth 131. Learn more here.

More About Light! Design Expo

IES San Francisco’s 2022 Light! Design Expo is the place for California’s AEC professionals to experience all things new, innovative and extraordinary in light. During the expo, you’ll enjoy a full day of lighting displays and seminars carefully curated for the region’s architecture, design and construction community. Registration is free (and required), and it comes with free food, free CEU opportunities, and exposure to 140 lighting exhibitors who will be showcasing their most innovative products all throughout the day. It all happens on 7/21 from 11:30am-8pm at Pier 27 in San Francisco.


About Archetype

Archetype Lighting is a San Francisco-based manufacturers representative that connects Northern California and Hawaii’s professional trade communities with extraordinary lighting brands from around the globe. See our line card for a list of our extraordinary brands.

Get Air: Discover LZF at Light! Design Expo

Come see our team at Light! Design Expo. If you do, you’ll have a chance to win this gorgeous Air table lamp courtesy of LZF. Don’t miss the opportunity to explore handcrafted, wooden shade fixtures by this iconic European design collective.


One Light! Design Expo attendee will win an LZF Air Table. This award-winning lamp designed by Ray Power features a pleated wood veneer shade that creates the illusion of a continuous, free-flowing wave.

Light! Design Expo LZF Lamps Giveaway

Product: Air Table Lamp
Designed by Ray Power.
Wood Shade Finish Color: 28 Blue
Air Table’s FSC-certified wood veneer shade is equally beautiful when the lamp is powered off and on.

Product Specifications.

How To Win It

Those registered to attend the free Light! Design Expo tradeshow on 7/21 are invited to visit us at booth 131 to enter our Extraordinary Lamp Giveaway. Once you check in at Archetype’s booth, you’ll have the opportunity to increase your odds of winning by engaging with the word-class lineup of lighting brands on display in Archetype’s block at the expo.

We’ll draw winners throughout the week following Light! Design Expo and will contact each via email to claim their prizes and indicate their preferred shipping address.

Air Table isn’t the only extraordinary lamp we’ll be giving away. Learn more here.

Only those who attend Light! Design Expo on 7/21 will have the opportunity to participate. Light! Design Expo registration is free, but it’s required. Sign up here.

If you’re a trade professional attending the show, we encourage you to watch your inbox for emails from Archetype leading up to the tradeshow. There are more surprises in store, and we don’t want you to miss them! If you’re not already on our mailing list, please sign up here.

See LZF at Light! Design Expo

At Light! Design Expo, LZF will be displaying jaw-droppingly beautiful lamps from several of their most recent, widely acclaimed collections. They’ll be highlighting products from the Black Note collection by Ramón Esteve and MUT Design‘s Lens collection of mirrored lamps. They’ll also be showcasing their handblown Estela, Dune and Eris lamps created by the award-winning Mayice Studio.

LZF Lamps consistently makes waves in the design world with their fresh, clever new designs and quality craftsmanship. Their iconic wood shade luminaires bring unforgettable style and flair to a wide variety of interior environments, from corporate campuses to modern homes to hotel lobbies.

Ready to bring iconic LZF pieces to an extraordinary space in Northern California or Hawaii? We can help. Contact us for product recommendations and details, finish samples, specifications support, quotes and more.

Archetype will be at Pier 27 with a-emotional light plus a diverse array of additional innovators in the word of light from 11:30am until 8pm on Thursday, 7/21. The magic starts when you check in with Archetype at booth 131. Learn more here.

More About Light! Design Expo

IES San Francisco’s 2022 Light! Design Expo is the place for California’s AEC professionals to experience all things new, innovative and extraordinary in light. During the expo, you’ll enjoy a full day of lighting displays and seminars carefully curated for the region’s architecture, design and construction community. Registration is free (and required), and it comes with free food, free CEU opportunities, and exposure to 140 lighting exhibitors who will be showcasing their most innovative products all throughout the day. It all happens on 7/21 from 11:30am-8pm at Pier 27 in San Francisco.


About Archetype

Archetype Lighting is a San Francisco-based manufacturers representative that connects Northern California and Hawaii’s professional trade communities with extraordinary lighting brands from around the globe. See our line card for a list of our extraordinary brands.